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Teacher's Helper Magazine Subscribers from The Education Center
191,120Active Subscribers (thru 3/16/10)$90/M
59,768Last 12 Month Subscribers$90/M
25,078Last 6 Month Hotline$100/M
10,460Last 3 Month Hotline$100/M
***Fundraiser Rate***$75/M

Published in 4 grade-specific editions, Teacher's Helper Magazine contains thematic reproducible units developed and written by teachers for K-5 teachers.  The activities provided in Teacher's Helper are perfect for guided skill practice, learning centers, small group work assessments, homework and more.  Activity areas include beginning consonants, comparing sets, sequencing, rhyming words, letter writing, comprehension, odd and even numbers, addition, synonyms, adjectives and adverbs, rocks & minerals, using math tools and much more.

This is a responsive audience of heavy spending teachers who are paying a premium for Teacher's Helper's resources, ideas and materials.  These teachers spend 50% more per year of their own money on teacher resource materials.  They purchase more through direct mail and catalogs than the average teacher.  Teacher's Helper is published 6 times per year, at a subscription price of $19.95/year.

Demographics:
95% Female
Average Age 43     Average Income  $73,500
81%   Home Address   19%  School Address

Average number of years in teaching profession  15
Average spend on resource material  $596
Plan to continue teaching until retirement:  91%

Grade-Specific Edition Counts:
Kindergarten:                   
3 mos-    4,442 
6 mos-  10,861   
12 mos-25,976

Grade 1:                           
3 mos-   3,010  
6 mos-   8,041 
12 mos-20,921

Grades 2-3:                     
3 mos-   3,184
6 mos-   8,155
12 mos-20,945

Intermediate (4-5):           
3 mos-     2,198    
6 mos-     5,802  
12 mos- 15,068

File Updates 6x per year

 


** Updates Other **
Source:Direct Mail
Addressing: Email: $75/F
Diskette: $75/F
Cartridge: $75/F
CD-ROM: $75/F
Cheshire Labels: N/C
Key Coding: $2/M
Other: FTP $75/F
Selections:

Grade Range            $11/M
School/Home Addr    $  6/M
Gender                     $  6/M
State/Scf/Zip             $  6/M
Run Charges             $  8/M

 

Minimum Order:5,000
Contact Name:DJ Giacopino
Contact Email:dgiacopi@rickardlist.com
Sample Mailing Required