| 7,703 | Last 12 Month Buyers/Paid Req Thru mid 8/07 | $95.00/M |
| 21,273 | Last 24 Month Buyers/Paid Req | $85.00/M |
| 35,401 | Total Buyers/Paid Requestors | $80.00/M |
| **Publisher's Rate** | $75.00/M |
Mail order buyers of unique antique roses as well as a few modern breeds. Large, glossy four-color catalog with lengthy descriptions and historic information for many varieties. These discerning buyers are interested in both the aesthetic and historical significance of their roses.
*Geared to the South** Buyers and catalog requests are generated from space advertisements in gardening publications as well as direct mail.
Catalogs are 64 Pages 4 Color - Free
Guide - 100 Pages 81/2 X 11 - $10.00
97% Home Address
** Updates Yearly **
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| Unit of Sale: | $65.00 Average Order |
| Source: | Direct Mail 50%, Space Ads 50% |
| Addressing: |
Email: $50.00 F
Magnetic Tape: $25.00 F
Diskette: $25.00 F
P/S Labels: $10.00/M
Key Coding: $2.00/M
Other: FTP $75/F
|
| Selections: | State/SCF/Zip - $5.00/M Gender - $5.00/M
Keying - $2.00/M |
| Sex: | 68% Female, 19% Male |
| Minimum Order: | 5,000 Names |
| Contact Name: | DJ Giacopino |
| Contact Email: | dgiacopi@rickardlist.com |
| Sample Mailing Required | |
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